Planning an ABM Budget for Next Year?
Are you crafting your ABM budget for next year and thinking “I missed the one chance I had to attend the MarianaIQ and Kwanzoo webinar! How will I ever get the information I need?”
Maybe not, but for the sake of argument (and our pride) let’s just say yes! Well lucky you, because you didn’t miss your chance at all – you can now watch the hour long webinar on How To Craft Your Account Based Paid Media Budget right here!
We know it’s on the long side, but it’s well worth it. This isn’t an ABM 101 webinar, so be prepared to dive into a detailed look at how you can use account paid marketing across different channels, from display to social to Google Adwords. Some of what we cover includes:
- Where demand generation marketers are currently running paid media campaigns and why
- Limitations of today’s paid media campaigns on a detailed, channel to channel level
- The impact of account based marketing on traditional paid media programs
- Specific ABM opportunities available today for B2B marketers
- Expectations of spend and ROI for marketers
So join the CEO of MarianaIQ, Venkat Nagaswamy, and CEO of Kwanzoo, Mani Iyer in this informative webinar on planning your ABM budget. We hope you enjoy it!